Corporate gifts of all shapes and sizes - from stress toys to bottle openers - helped countless businesses promote their brands in 2014. But one promotional gift that really stood out during the year was the power bank as its sales surpassed all expectations!
Still, power banks are a new product and not everyone has heard of it's unique advantages. They are small devices that can be charged from any PC or laptop in the comfort of your home or office, and then used as an external power source for your mobile phone when you're out and about.
"Our clients love the practicality, ease of use and technological edge that they offer"
In the world of cloud computing, these portable gadgets have stolen the popularity off USB Flash Drives. Our clients love the practicality, ease of use and technological edge that they offer. They are perfect for representing innovative brands that are sensitive towards their clients' needs.
Not only that, they have proven a great and thoughtful gift for travellers. To recap, in 2014 new measures were introduced to prevent people from flying with gadgets that were not sufficiently charged to be switched on. Passengers carrying laptops or phones with flat batteries faced losing their possessions or being prevented from flying. This is where the power bank came in. You may have read about it already in our previous post! The compact, portable appliances have a capacity of up to 4400 mAh (that is milliamps per hour). The more capacity they have, the more juice they can give to mobile devices but also the more time it will take to charge them - typical times vary from 2 hours to 5.5 hours. Power banks can help in any situation where a phone, ipod or ebook has run out of battery.
"As a corporate gift, the power bank is particularly practical due to is adaptability and potential for customisation"
As a corporate gift, the power bank is particularly effective due to its adaptability and potential for customisation. These devices usually feature large flat surfaces that work particularly well with clients' artworks. They can be kept simple with subtle but powerful branding of just a one colour logo. Alternatively, many can be imprinted in full colour and we can also add doming that makes your logo have a sleek, durable finish. Most of the styles come in their own gift boxes which can also be printed with your branding, making the power bank a particularly brand-focused gift.
Most power banks are cuboid shape with rectangular walls. There are also ultra-thin versions on the market that can be kept in wallets alongside credit cards, as well as car versions and two-in-one torch banks that can also be used in the dark. This gives businesses the ability to choose something with original or unusual features that will make their brand even more memorable.
"It is the exceptional functionality, versatility and brand-focus of the power bank that has earned it its place as top gift of 2014"
It is the exceptional functionality, versatility and brand-focus of the power bank that has earned it its place as top gift of 2014. If you are impressed by the benefits and advantages of the power bank and think it could help to promote your business in the coming year, take a look at our range. There are colourful, keyring and credit card versions to choose from.
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