Do Promotional Stress Toys Really Work and Could They Help to Market Your Business?

Have you ever wondered why promotional stress toys are such a popular form of corporate gift? You may think that stress toys are just fun items left round the office merely for amusement, however they are also practical items and can benefit a business in more than one way. Keep reading to discover how stress toys work to minimise stress, and how they could benefit your marketing efforts.

How Do Stress Toys Work?

A recent study by researchers at the University of Surrey has revealed clear evidence that stress toys reduce pain and anxiety in users. They conducted their research on people in the highly stressful and uncomfortable situation of having surgery under local anaesthetic, and provided distractions for some patients to see what the effects would be on their pain and anxiety levels. One of the ways of distracting patients was getting them to squeeze stress balls.

The patients were then surveyed. Both anxiety and pain were found to be significantly lower in those who had handled the stress toys during their surgery. If surgery patients can benefit from stress toys, so, it would seem, could people in a wide variety of other stressful situations. Blood donors could be helped to relax whilst giving blood with a stress ball, as could people who suffer from stress or anxiety in their daily lives. People with high-pressured jobs and children taking exams also stand to benefit from using stress toys.

Which Businesses Can Benefit from Branded Stress Toys?

Any business whose target market includes those groups listed above could use promotional stress toys to reward and attract clients. For example, health service providers could give away branded stress toys to patients during blood tests in order to make their experience less scary, or to people suffering from anxiety disorders. Similarly, education charities and businesses could provide stress toys for students and young people during exam periods, to help them cope with the pressure to get good grades.

Alternatively, any company can help out its own employees using branded stress toys. CEOs of large businesses could provide branded stress toys for every employee to let them know their emotional wellbeing is a priority. Small businesses and startups could benefit too, as stress toys are affordable to produce and print. Leaving a few promotional stress toys lying around an office or break-room could help create a cosy atmosphere and give people a way to de-stress whilst on their breaks.

What Type of Stress Toy Should You Choose?

There is a wide range of promotional stress toys out there, from simple stress balls to 2 in 1 stress toy mobile phone holders! For health related businesses and charities there is a whole selection of branded stress toys that are shaped like organs, body parts and medical professionals. For education charities stress toys shaped like sports equipment, musical instruments or books are appropriate.

New customers will love 2 in 1 stress toys, whilst musical instrument shaped toys are ideal for kids and young people

If you are trying to attract new customers to a business, it is a good idea to give away a gift that serves more than one purpose. A 2 in 1 stress toy holder will seem an interesting and generous gift to a prospective client, as will a photo stand stress toy or a stress toy keyring. As they are lightweight, branded stress toys can be distributed via direct mail for online businesses, or simply handed out in shops, so no need to worry about weight or size.

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Because of the science-backed stress relieving properties of these items, stress toys could bring positive connotations to your brand imprinted on them. They are items that look fun and original with their plethora of shapes and colours, so are also perfect to represent your message and unique selling points.

All promotional stress toys on our website can be printed via transfer or pad printing, so even irregular shaped stress toys can bear your logo. If you would like to learn more about your options and choices regarding promotional stress toys, please don't hesitate to contact us on 01204 577 995 to get free advice from a corporate gifts specialist. Or, get inspiration by seeing how promotional stress toys have been put to good use for marketing both logistics and car businesses in the past.